Many companies have great products and deliver a professional service, but don't know where to go next or how to increase market share. These brand discovery, brand definition, brand expression (inc brand naming) and ‘living the brand' workshops focus thoughts and give direction back to clients (Bitesize 45 min sessions once a week or 4 hr half day sessions).
We also use these workshops to fine tune brand and development strategy to identify new markets and develop new products and services, or simply to tease out more creative/content direction.
Understanding your customers to Go-Global!
A business that understands its customers and their buying habits can sell more effectively, compete with other suppliers, target new customers and identify new opportunities. Learn how at growth workshops.
Understand your customers and discover your growth strategy. Discover how your customers make their choices.
Your customers are trying to do two things. Learn what they are and how to deliver value to grow your business.
How to turn potential customers into brand ambassadors. Developing the customer journey.
Develop the customer journey and create a roadmap for growth.
Growth in the value economy. Explain your dream so customer’s ‘get it’.
The psychology of making buying choices and why every company should know this.
Product & Service Innovation for growth.
Poor planning is one of the main causes of difficulties for a growing business.
Investigate new markets and new opportunities for your product & services at our growth workshops.
New opportunities for product and service innovation. Innovation buster!
Look at the fantastic four opportunities to grow sales in existing and new markets.
Identifying opportunities for your brand and marketing-driven growth.
What products and services will make your customer’s lives easier. Discover hidden value to grow your business.
Accelerate time to market and overcome slow market adoption of your products and services.
Understand how to accelerate growth.
Brand traps. Every company who wants to grow should be aware of this.
Learn how to avoid the major pitfalls of brand positioning when taking products and services to market.
Taking employees with you on the growth highway.
An engaged workforce feels valued and that they genuinely matter. Higher levels of engagement improves morale, boosts productivity and leads to a better working environment in general.
Growing internally as well as externally!
Internal vs external perceptions - map and gap the differences to give understanding to staff and create a stronger brand.
Foundations for building a global brand.
Design and brand workshops will help to enhance your brand, improve competitive advantage or, simply discover more about the strengths and weaknesses of your business.
Maybe you have the product or service, but your company lacks an entry position or fails to communicate a distinct advantage
Successful brands are built on four key pillars. Learn what they are and use them for your businesses growth.
Learn your brand pillars and why they mean so much to your customers.
Branding and employee engagement for growing companies.
Do you suffer from brand gap? What do your customers think of your brand? What are your employees thinking about their brand? Do they align?
Getting your brand ready for global growth.
Creating those killer value statements that mean so much to your customers.
Build consistent, powerful brands in an environment that demands global consistency, local differentiation and personal relevance all at the same time.
Develop your brand filter for consistency and continuity.
© Andy Griib MA MCSD 2017. All rights reserved.